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World Championships Marathons Pull in TV Viewership Ratings Over 13.5%

According to a report by Video Research Ltd., TBS' live broadcast of the Aug. 6 London World Championships men's and women's marathons recorded high TV viewership ratings. The men's marathon starting at 18:55 Japan time averaged a 13.7% viewership rating for its 135 minute broadcast. Beginning at 22:00 Japan time, the 150 minute women's marathon averaged 13.6%.

In the men's marathon civil servant runner Yuki Kawauchi (30, Saitama Pref. Gov't) missed top eight by just 3 seconds, finishing 9th. Mao Kiyota (23, Suzuki Hamamatsu AC) was the top Japanese woman at 16th. It was the first time in the 22 years since 1995 that no Japanese marathoners male or female made the top eight in a World Championships marathon.

Translator's note: Although the numbers are impressive, it's worth noting that the World Championships marathon ratings were a fraction of the normal viewership for the Jan. 2-3 Hakone Ekiden, where the two-day, roughly fifteen hour broadcast of the university men's road relay averages around 30% ratings.

source article: 
https://www.nikkansports.com/entertainment/news/1868455.html
translated by Brett Larner
phtoto © 2017 Brett Larner, all rights reserved

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The Kawauchi Counter

Yuki Kawauchi's 2018 race results: Jan. 1: Marshfield New Year's Day Marathon, U.S.A.: 2:18:59 - 1st - CR
Jan. 14: Okukuma Road Race Half Marathon, Kumamoto - 1:03:28 - 7th
Jan. 21: Yashio Isshu Ekiden, Saitama: 1:01:03 - 1st - ran entire 20.0 km ekiden solo and beat all 103 teams of 6 runners each
Jan. 28: Okumusashi Ekiden First Stage (9.9 km), Saitama - 29:41 - 6th
Feb. 4: Saitama Ekiden Third Stage (12.1 km), Saitama - 36:54 - 4th
Feb. 11: Izumo Kunibiki Half Marathon, Shimane - cancelled due to heavy snow
Feb. 18: Kitakyushu Marathon, Fukuoka - 2:11:46 - 1st - CR
Feb. 25: Fukaya City Half Marathon, Saitama - 1:04:26 - 1st
Mar. 4: Kanaguri Hai Tamana Half Marathon, Kumamoto - 1:04:49 - 12th
Mar. 11: Yoshinogawa Riverside Half Marathon, Tokushima - 1:05:50 - 1st - CR
Mar. 18: Wan Jin Shi Marathon, Taiwan - 2:14:12 - 1st
Mar. 24: Heisei Kokusai University Time Trials, Saitama
              5000 m Heat 4: 14:53.95 - 1st
              5000 m Heat 6: 14:36.58 - 2nd
           …

Guinness Certifies Kawauchi's World Record 78 Career Sub-2:20 Marathons After Half Marathon in Panda Costume

Known as the Civil Servant Runner, Saitama Prefectural Government employee Yuki Kawauchi's career record of 78 sub-2:20 marathons was officially recognized as the Guinness World Record at a ceremony in his hometown of Kuki, Saitama on Mar. 25.  Raised in Kuki, Kawauchi began working for the Saitama Prefectural Government after graduating from university. Running while working full-time as a civil servant, he has qualified for the 2020 Tokyo Olympic trial race.

Earlier this month on the 18th Kawauchi ran Taiwan's Wan Jin Shi Marathon, winning in 2:14:12. His 78th time running faster than 2 hours and 20 minutes, his achievement was certified as the official Guinness World Record. He actually broke the previous record on Jan. 1 at the Marshfield New Year's Day Marathon in the U.S.A. with his 76th sub-2:20 but followed up with two performances, one in February and the other last week, before Guinness could ratify the record.

The official recognition ceremony took place Mar. 2…

“The Miracle in Fukuoka” - Real Talk From Yuki Kawauchi on “Taking on the World” (part 1)

http://sports.yahoo.co.jp/column/detail/201701120002-spnavi

translated by Brett Larner

Ahead of his nomination to the London World Championships Marathon team, Sportsnavi published a three-part series of writings by Yuki Kawauchi on what it took for him to make the team, his hopes for London, and his views on the future of Japanese marathoning.  With his place on the London team announced on Mar. 17, JRN will publish an English translation of the complete series over the next three days. See Sportsnavi's original version linked above for more photos. Click here for part two, "Bringing All My Experience Into Play in London," or here for part three, "The Lessons of the Past Are Not 'Outdated.'"


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